Arrow

Voluta

Creating a custom kinetic typeface.
Typography
Motion

My Role

Typeface Designer, Motion Designer

Timeline and Status

Spring 2024 (4 months)

Team

Solo Project

Tools Used

Adobe Illustrator, AfterEffects, Photoshop

OVERVIEW

Voluta blends the beauty of modern furniture with captivating concentric wavy lines. Like furniture, it combines form, function, and style to create a visually appealing and functional design.

TYPEFACE

Comes in two unique styles.

TYPE IN USE

Modern, elegant rebrand for Arco.​

Branding

For my applications, I decided to rebrand Arco, a furniture brand from Amsterdam. I chose a typeface that I believe perfectly embodies the essence and vibe of the brand.

TAKEAWAYS

I learned a lot.

Project Takeaways

Attention to detail

Ensuring uniformity across all characters was challenging, requiring meticulous pixel-by-pixel adjustments.

Learning curve

Mastering After Effects for the case study video was a significant but rewarding challenge.

Future enhancements

 I look forward to adding more motion to the typeface itself in future iterations.

Next Project:

Tulum

Branding